Western Decision Sciences Institute

2011 Conference Program

Wednesday, April 6, 2011
8:00 A.M. - 9:40 A.M.

Accounting

[4-We1] Accounting at the Cusp
Wednesday 8:00 A.M. - 9:40 A.M.
Chair: Edward Kamnikar, Troy University Montgomery
An Active-Learning Case for an Intermediate Accounting I Course Involving Ethics with Value-Added Assessment

Judith Sage, Texas A & M International University

Lloyd Sage, Texas A & M International University

Do Our Teaching Methods Agree with How We Believe Classes Should Be Taught? Faculty and Student Perspectives of Younger and Older Students

Robert Jinkens, Woodbury University

Giving Advice to Students on Soliciting Letters of Recommendation for Graduate School Applications

Sheldon Smith, Utah Valley University

Complexity in Financial Reporting

Cecily Raiborn, Texas State University - San Marcos

Janet Butler, Texas State University - San Marcos

Marc Massoud, Claremont McKenna College

Global Business

[48-We1] Miscellaneous Topics in Global Business
Wednesday 8:00 A.M. - 9:40 A.M.
Chair: Meira Yasin, Vanderbilt University Medical Center
The Impact of Capabilities and Alliances on Competitive Advantage

Laurence Marsh, Columbus State University

Pricing, Packaging and Marketing Practices in the Retail Food Sector

Ashley Burrowes, Woodbury University

Angelo Camillo, Woodbury University

Loredana Di Pietro, University of Molise

German Values in Advertising Twenty Years After the Fall of the Wall: An Inspection

Frauke Hachtmann, University of Nebraska-Lincoln

Julia Stumkat, University of Nebraska-Lincoln

Containing Health Care Cost: The Utilization of Certified Registered Nurse Anesthetists in the US and Abroad

Meira Yasin, Vanderbilt University Medical Center

Marketing

[44-We1] Issues Assessed in the Marketing of Both Sports and Products
Wednesday 8:00 A.M. - 9:40 A.M.
Chair: Jacquelyn Warwick, Andrews University
The Impacts of Country of Origin and Endorsers' Expertise on Product Attitude and Purchase Intention

Lee-Yun Pan, Feng Chia University

Chih Chi Lin, Feng Chia University

How to Decrease the Uncertainty of New Product Adoption: Role of Temporal Distance, Innovation Type, and Communication Strategy

Chung-Chi Shen, National Chiayi University

Corporate Sponsorship as a Marketing Strategy—The Case of National College Basketball Tournament in Taiwan

Wen-Ing Chen, Aletheia University

Yi-Hsiu Lin, Aletheia University

Chung-Ko Wang, Xing-Hi Elementary School

Chen-Yueh Chen, National Chung Cheng University

Ching-Shan Lin, Fu-Jen Catholic University

Marketing Strategy for Sports Organizations Using Public Relations--A Case Study of the High-school Basketball League in Taiwan

Wen-Ing Chen, Aletheia University

Yi-Hsiu Lin, Aletheia University

Chung-Ko Wang, Xing-Hi Elementary School

Chen-Yueh Chen, National Chung Cheng University

Ching-Shan Lin, Fu-Jen Catholic University

The Study on Behavioral Intention of Consumers to Use M-commerce

Shih-Chi Chang, National Changhua University of Education

Ming-Ying Yang, National Changhua University of Education

Engineering Systems Management

[42-We1] Engineering Systems Management II
Wednesday 8:00 A.M. - 9:40 A.M.
Chair: Ardavan Asef-Vaziri, California State University Northridge
D-Schools - Integrating B-Schools and E-Schools

Willard Price, University of the Pacific

Impact of Inland Ports on Southern California's Freight Transportation Network

Ardavan Asef-Vaziri, California State University Northridge

Mansour Rahimi, University of Southern California

Management, Organizational Behavior, and Human Res

[14-We1] Global Issues in Management, OB, and HR
Wednesday 8:00 A.M. - 9:40 A.M.
Chair: Cristina Giannantonio, Chapman University
European Country Contextual Differences Impacting Job Quality Characteristics and Worker Satisfaction

Jonathan Westover, Utah Valley University

Michelle Spencer, Utah Valley University

Maximizing the Utility of an Organizational Management Course

Judson Faurer, Metro State College of Denver

Cynthia Sutton, Metro State College of Denver

Image Norms - It's Time To Go Global

Cristina Giannantonio, Chapman University

Amy Hurley-Hanson, Chapman University

Structural Cultural Knowledge Theory and Key Declarative Structures: An Examination of International Business Education among the Acculturated

Jon Shapiro, Northeastern State University

David Pan, Northeastern State University

Ready, Aim, Backfire! Action Errors and Organizational Iatrogenisis

Mark Meckler, University of Portland

Kim Boal, Texas Tech University

Military Applications

[21-We1] Military Decision Making II
Wednesday 8:00 A.M. - 9:40 A.M.
Chair: John Bell, University of Tennessee
AMPing Up Asset Management

Jared Ware, USACE Rock Island

Implementing Choosing by Advantages (CBA), A Decision-Making System Applied to Water Purification Pre and Post Treatment Technologies

Peter Feng, Air Force Institute of Technology

Derek George, Air Force Institute of Technology

Mark Goltz, Air Force Institute of Technology

Alfred Thal, Air Force Institute of Technology

Large-Scale Facilities Condition Assessments

David Leinberger, Department of the Army OACSIM (DAIM-ODO)

John Bartoli, VISTA Technology Services, Inc.

Supply Chain Synchronization: Improving Distribution Velocity From The United States To Iraq

Joseph Skipper, Air Force Institute of Technology

Christopher Lanier, Air Force Institute of Technology

Wednesday, April 6, 2011
10:00 A.M. - 11:40 A.M.

Cases, Workshops, Special Sessions

[27-We2] Workshop: Teaching Decision Making
Wednesday 10:00 A.M. - 11:40 A.M.

Jim Suhr, Decision Innovations

Richard Jenson, Utah State University

Finance

[24-We2] Emerging Research in Finance
Wednesday 10:00 A.M. - 11:40 A.M.
Chair: Hamdi Bilici, California State University-Long Beach
Credit Rating Agencies' Armageddon--A Tale of Unregulated Beasts

Tahmoures Afshar, Woodbury University

Ashley Burrowes, Woodbury University

Olof Wahlberg, Mid Sweden University

A Deterministic Simulation Methodology for Evaluating Optimal Power-Log Utility and Other Portfoiios When Asset Returns are Skewed

Jivendra Kale, Saint Mary's College of California

Thomas McCullough, Saint Mary's College of California

Foreign Direct Investment Stock Markets and Interest Rate Movement Comparison in Developing Countries

Hamdi Bilici, California State University-Long Beach

Entrepreneurial Philanthropy

Mike Parent, Utah State University

Internet and e-Business

[9-We2] Internet Applications
Wednesday 10:00 A.M. - 11:40 A.M.
Chair: Kuang-Wei Wen, University of Wisconsin-La Crosse
Determinants of Online Auction Success

Jianwei Hou, Minnesota State University, Mankato

Brand Equity in an Online Environment: Valuation Effects within eBay Auctions

Carl Bozman, Gonzaga University

Matthew McPherson, Gonzaga University

Dan Friesner, North Dakota State

Ching-I Teng, Chang Gung University

The Effects of QR Mobile Guiding and Information Richness -- A Field Experiment on National Park Tourists

Kuo-Fang Peng, National Chin-Yi University of Technology

Kuang-Wei Wen, University of Wisconsin-La Crosse

Why Do They Share Knowledge Online: A Reciprocal Behavior Perspective

Chung-Chi Shen, National Chiayi University

Management Information Systems

[36-We2] Global IT and IS Development
Wednesday 10:00 A.M. - 11:40 A.M.
Chair: Mohammed Tafti, Hofstra University
Business Intelligence: A Relevant Alternative to Undergraduate Business Statistics

Cameron Peterson, Utah State University

Zsolt Ugray, Utah State University

David Olsen, Utah State University

John Johnson, Utah State University

The Impacts of Goal Orientation on ISD Members' Behaviors-A Contextual Model

Sheng-Pao Shih, Tamkang University

Hsieh-Hong Huang, National Taitung University

Yu-Wen Hung, National Sun-Yat-sen University

Globalization, E-Business and Changing Currents in Human Resource Management

Appa Rao Korukonda, Bloomsburg University of Pennsylvania

IT Outsourcing Landscape: Past and Present

Mohammed Tafti, Hofstra University

Users as Knowledge Co-producers in Information System Development Process

Kuang-Ting Cheng, National Sun-Yat-sen University

Shih-Chieh "Jack" Hsu, National Sun-Yat-sen University

Tung-Ching Lin, National Sun-Yat-sen University

Yu-Wen Hung, National Sun-Yat-sen University

Shu-Ling Hsiao, Institute for Information Industry

Operations, Logistics & Supply Chain Management

[49-We2] Supply Chain Management
Wednesday 10:00 A.M. - 11:40 A.M.
Chair: Tava Olsen, University of Auckland
Moderated Regression: Effects of IT Infrastructure Integration and Supply Chain Process Integration on the Relationships between RFID Critical Success Factors and System Deployment Outcomes

Rebecca Angeles, University of New Brunswick Fredericton

On the Performance of Wholesale Pricing in the Presence of Fairness Concerns and Information Asymmetry

Valery Pavlov, University of Auckland

Tava Olsen, University of Auckland

Risk-Averse Supplier and Retailer's Financing Decision

Weili Yin, Peking University

Lihua Chen, Peking University

Joint Pricing and Inventory/Production Decisions in a Supply Chain: A State-of-the Art Survey

Run Hong Niu, Webster University

Ignacio Castillo, Wilfrid Laurier University

Tarja Joro, University of Alberta

Business Environment - Strategy, Policy, Law, Ethi

[64-We2] Environment
Wednesday 10:00 A.M. - 11:40 A.M.
Chair: Cecily Raiborn, Texas State University - San Marcos
U.S. Intra-State Geographic Variation in Psychological Characteristics and Corruption

Bill Provaznik, Central Washington University

Environmentally Friendly Business Strategies: Is BP Really Green?

Cecily Raiborn, Texas State University - San Marcos

Brenda Joyner, Elon University

Dinah Payne, University of New Orleans

Overconfidence and Ethical Decision Making

Jeffrey Bailey, University of Idaho

Energy Consumption, Economic Growth, Carbon Dioxide Emissions and Population in Latin America and the Caribbean

Ching-Chih Chang, National Cheng Kung University

Claudia Fabiola Soruco Carballo, National Cheng Kung University

Wednesday, April 6, 2011
1:00 P.M. - 2:40 P.M.

Accounting

[66-We3] Accounting Potpourri
Wednesday 1:00 P.M. - 2:40 P.M.
Chair: Monica Hagan, University of California, Los Angeles
Creating an Excel Business Portfolio to Enhance Student’s Job Placement and Display Their Knowledge of Current Business Concepts

Christine Kloezeman, Glendale Community College

Cathy Jeppson, California State University, Northridge

Important Aspects of Information and Network Security for Accounting Students

Charmayne Cullom, University of Northern Colorado

Karen Turner, University of Northern Colorado

Cash Basis Strategy to Maximize Farmers’ Social Security Benefits

Nathan Oestreich, San Diego State University

James Williamson, San Diego State University

Global Business

[47-We3] Ideas and Issues in Global Business
Wednesday 1:00 P.M. - 2:40 P.M.
Chair: Jonathan Westover, Utah Valley University
The Impact of Globalization and Cross-National Differences in Working Conditions on Work Quality Characteristics and Worker Satisfaction: A Cross-National Comparative Analysis

Jonathan Westover, Utah Valley University

Business in a Global Environment

David Parker, Southern Oregon University

Donna Lane, Southern Oregon University

Curt Bacon, Southern Oregon University

Gender Differences in Entrepreneurial Potential: A Study of Business Students in Germany and the U.S.

Gerhard Raab, Ludwigshafen University of Applied Sciences

Yvonne Stedham, University of Nevada, Reno

Emiratization: From Policy to Implementation

Batoul Modarress, Zayed University

Al Ansari, Seattle University

Internet and e-Business

[8-We3] E-Business: Analysis and Implementation
Wednesday 1:00 P.M. - 2:40 P.M.
Chair: Jianwei Hou, Minnesota State University, Mankato
A Mediating Perspective of Eye Movement in Attribute Framing of E-shopping

Shu-Fei Yang, National Sun Yat-sen University

Hsin-Hui Lin, National Sun Yat-sen University

A Classification Framework of Internet Rumors

Fei Fei Cheng, Chung Hsing University

Chin-Shan Wu, Tunghai University

The Influence of Personal Characteristics on Helping Behavior in Virtual Community

Chin-Shan Wu, Tunghai University

Fei Fei Cheng, Chung Hsing University

Yin-Lin Yang, Tunghai University

Chia-Jung Li, Tunghai University

Kai-Lin Chiu, Tunghai University

Exploring the Adoption of Mobile Tour-guiding Systems

Yu-Chung Hung, National Chung Cheng University

Guan-Yu Chian, National University

Marketing

[43-We3] Consumer Decisions versus Corporate Decisions
Wednesday 1:00 P.M. - 2:40 P.M.
Chair: Merlin Simpson, Pacific Lutheran University
Consumers’ Choice of Online Retailers as the Choice of a Household Production Process

Feng Liu, California State University- Sacramento

The Department Store Game: Results of an Experimental Approach to Analyze Consumer Behavior and Credit Card Use

Gerhard Raab, Ludwigshafen University of Applied Sciences

Kathrin Paul, Ludwigshafen University of Applied Sciences

Joachim von Hunnius, Ludwigshafen University of Applied Sciences

Consumer Power and Market Equalization

S. Umit Kucuk, Central Washington University

An Investigation of Factors Influencing Decision Making for Participation in The Olympic Partners Sponsorship: A Case Study of Samsung

David Stotlar, University of Northern Colorado

Kee Jae Kang, University of Northern Colorado

Self-Concept and Organizational Identity: Recognizing the Marketing Links

Lisa Sciulli, Indiana University of Pennsylvania

Business Environment - Strategy, Policy, Law, Ethi

[62-We3] Ethics in the University Environment
Wednesday 1:00 P.M. - 2:40 P.M.
Chair: Helen Anderson-Cruz, San Diego State University
Do Undergraduate Business Students’ Perceptions of Corporate Social Responsibility Differ Between the United States and Ireland?

Iris Jenkel, St. Norbert College

Kathy Molnar, St. Norbert College

Does Choice of Accounting or Business Major or Profession Influence Ethical Perception or Behavior?

Christine Noel, Metropolitan State College of Denver

Enrollment Fraud

Nancy W. Ashley, Washington State University Tri-Cities

John M. Thornton, Washington State University Tri-Cities

Military Applications

[20-We3] Military Decision Making
Wednesday 1:00 P.M. - 2:40 P.M.
Chair: Joseph Skipper, Air Force Institute of Technology
Manpower Optimization of USAF Facility and Infrastructure Support Requirements at Semi-Permanent Base

Hans Winkler, Air Force Institute of Technology

William Sitzabee, Air Force Institute of Technology

Locating and Consolidating Strategic Inventory

John Bell, University of Tennessee

Joseph Skipper, Air Force Institute of Technology

William Cunningham, Air Force Institute of Technology

Daniel Mattioda, Air Force Institute of Technology

Strategies for Logistics in Case of a Natural Disaster

Aruna Apte, Naval Postgraduate School

Keenan Yoho, Naval Postgraduate School

A Value-Focused Network Optimization Solution for Transportation Mode Selection

Jeremy Jordan, Air Force Institute of Technology

Jeff Weir, Air Force Institute of Technology

Doral Sandlin, Air Force Institute of Technology

Wednesday, April 6, 2011
3:00 P.M. - 4:40 P.M.

Accounting

[2-We4] Accountability and Accounting
Wednesday 3:00 P.M. - 4:40 P.M.
Chair: Ashley Burrowes, Woodbury University
Corporate Governance, Earnings Management, and IFRS-Empirical Evidence from Chinese Dometically Listed Companies

Ying Wang, Montana State University-Billings

Michael Campbell, Montana State University-Billiings

Sarbanes-Oxley and the Cross Sectional Composition of Audit Services

Richard Jenson, Utah State University

Drew Dahl, Utah State University

Earnings Management Comparison: IFRS vs. China GAAP

Ying Wang, Montana State University-Billings

Michael Campbell, Montana State University-Billiings

Global Business

[46-We4] Perspectives in Global Business
Wednesday 3:00 P.M. - 4:40 P.M.
Chair: Jafar Alavi, East Tennessee State University
Adaptation of the e-commerce Business Model in Iran: Planning and Hindering Factors

Mahmoud Yasin, East Tennessee State University

Andrew Czuchry, East Tennessee State University

Jafar Alavi, East Tennessee State University

Rasoul Shafieyoun, Mobarakeh Islamic Azad University

Improving the Effectiveness of Moroccan Tourism Services: A Total Quality Approach

Jafar Alavi, East Tennessee State University

Mahmoud Yasin, East Tennessee State University

Sallem Koubida, Al-Akhawayn University

Michael Small, East Tennessee State University

Openness and Inflation: Evidence from the Seven Largest Latin American Economies

Rutilio Martinez, University of Northern Colorado

Vish Iyer, University of Northern Colorado

Supply Chain Optimization with an Element of Risk-Sharing and Humanity: Surplus Allocation across a Supply Chain

Yee-Tien Fu, National Cheng-Chi University

Temporal Differences in Perception Among Globally Dispersed Software Teams

Jerry Fjermestad, New Jersey Institute of Technology

Richard Egan, New Jersey Institute of Technology

Management Information Systems

[37-We4] Business Intellegence and Policy
Wednesday 3:00 P.M. - 4:40 P.M.
Chair: Appa Rao Korukonda, Bloomsburg University of Pennsylvania
Improving Maintenance of Business Policy Constraints in a Domain Specific Language

Tod Sedbrook, University of Northern Colorado

Preliminary Simulation of Hacker Targeting Decision

Mark Rounds, University of Idaho

Norman Pendegraft, University of Idaho

Towards a Relevant Business Intelligence Experience: Enhancing the Database Knowledge of MIS Graduates

Ben Snow, Utah State University

Michael Black, Utah State University

Vance Cooney, Eastern Washington University

David Olsen, Utah State University

Using Data Mining for Diagnosis of Diabetes: An Exploratory Analysis

Abbas Heiat, Montana State University-Billings

Management Science and Quantitative Methods

[57-We4] Comparative Performance Measurement and Benchmarking
Wednesday 3:00 P.M. - 4:40 P.M.
Chair: He-Boong Kwon, Concord University
Measuring Airline Efficiency Differences: Asia, Europe and North America

Karen L. Fowler, Colorado State University-Pueblo

Seong-Jong Joo, Colorado State University-Pueblo

Jong Soon Park, Colorado State University-Pueblo

Measuring and Benchmarking the Comparative Performance of School Districts

Thomas Cook, Colorado State University-Pueblo

Kathleen Overton, Colorado State University-Pueblo

Sue Hyun, Colorado State University-Pueblo

Measuring the Efficiency of Health Care Services of a Colorado Hospital: A Longitudinal Analysis Using Data Envelopment Analysis

Karen L. Fowler, Colorado State University-Pueblo

Jong Soon Park, Colorado State University-Pueblo

Susan A. Giebel, Colorado State University-Pueblo

Mapping the Supply Chain of Anti-Malarial Drugs in Sub-Saharan African Countries

Hokey Min, Bowling Green State Universty

Business Environment - Strategy, Policy, Law, Ethi

[34-We4] Business Strategy
Wednesday 3:00 P.M. - 4:40 P.M.
Chair: Lucien Dhooge, Georgia Institute of Technology
Aguinda v. ChevronTexaco: Testing the Limits of U.S. Recognition of Foreign Judgments

Lucien Dhooge, Georgia Institute of Technology

An Investigation of Collin’s Nonprofit Model for Organizational Success in Social Sectors

Debbie Gilliard, Metropolitan State College of Denver

A Multifunctional Framework to Address the Gray Market Threat

Naveen Gudigantala, University of Portland

Pelin Bicen, Penn State - Erie

Should Tax-Free Holidays Be Eliminated? A Prelimiary Investigation

Richard Clodfelter, University of South Carolina

Management, Organizational Behavior, and Human Res

[10-We4] Emerging Issues in Human Resource
Wednesday 3:00 P.M. - 4:40 P.M.
Chair: Bruce Raymond, Montana State University
How High Performance Human Resource Practices Affect Knowledge Capacity and Innovation Performance: An Example of Taiwanese MNCs

Huei-Fang Chen, Soochow University

Chih-Ying Wu, Soochow University

Predicting Arbitration Awards for Discipline and Discharge Cases

Thomas Norman, California State University Dominguez Hills

The Interrelationships among Core-Self Evaluation, Coping, Work-Family Conflict, and Job/Family Satisfaction: A Cognitive Framework of the Work-Family Interface

Melien Wu, National Chiayi University

Shu-Lien Wen, Chung-Yuan Chrisitian University

Best Practices in Faculty Mentoring

Bruce Raymond, Montana State University

Thursday, April 7, 2011
8:00 A.M. - 9:40 A.M.

Cases, Workshops, Special Sessions

[29-Th1] Making Things
Thursday 8:00 A.M. - 9:40 A.M.
Chair: Debbie Gilliard, Metropolitan State College of Denver
Smart MicroSensor: A Case Analysis

Fred Raafat, San Diego State University

Don Sciglimpaglia, San Diego State University

A Re-examination of Retained Mathematics Skills

Elizabeth Murff, Eastern Washington University

Diane Dowd, Eastern Washington University

The Panera Bread Quality Experience: Are Their Human Resource Practices Helping or Hurting?

Cynthia Sutton, Metro State College of Denver

Apryl Rogers Brodersen, Metropolitan State College

Debbie Gilliard, Metropolitan State College of Denver

Should Women Accept the Porn-Star Standard for the Designer Vagina?

Asbjorn Osland, San Jose State University

Nanette Clinch, San Jose State University

Chunlei Wang, San Jose State University

[67-Th1] Coping with Lingering Effects of Sluggish Economic Growth while Promoting Student Success
Thursday 8:00 A.M. - 9:40 A.M.

Michael Solt, California State University, Long Beach

Robin D. Anderson, University of Portland

Paul Jarley, University of Nevada, Las Vegas

Richard S. Lapidus, California State Polytechnic University, Pomona

Norman Wright, Utah Valley University

Finance

[22-Th1] Current Events and International Issues
Thursday 8:00 A.M. - 9:40 A.M.
Chair: Mitchell Ratner, Rider University
The Dynamic Structure of Sovereign CDS Spreads and Emerging Equity Markets

Mitchell Ratner, Rider University

Chih-Chieh (Jason) Chiu, Rider University

The Effect of Foreign Institutional Investors before and after QFII Elimination-Evidence from Taiwan

Ming-Chang Cheng, National Chung Cheng University

Ching-Hwa Lee, National Chung Cheng University

Chao-Tan Tseng, National Chung Cheng University

CEO Compensation and Credit Default Swaps: Evidence from the U.S. and Germany

HsinHui Chiu, Chapman University

Eva Wagner, Johannes Kepler University Linz

International Equity Market: Returns, Risks and Correlations Before and During the 2008 Financial Crisis

Steven Le, California State University, Long Beach

Management Information Systems

[40-Th1] Information Systems Applications
Thursday 8:00 A.M. - 9:40 A.M.
Chair: Robert Hurt, Cal Poly Pomona
A Case Analysis of ERP Post-Implementation Issues

Robert Hurt, Cal Poly Pomona

An Analysis of Executive Behavior with Hospital Executive Information Systems in Medical Centers

Wei-Min Huang, National Chung Cheng University

The Impact of Multiple Related Projects on Acceptance of Open Source Software

Joseph Nwankpa, Kent State University

Yaman Roumani, Kent State University

Sarbanes-Oxley Act, IT Compliance and Information Security

Dominique Louis, Pace University

Operations, Logistics & Supply Chain Management

[50-Th1] Operations II
Thursday 8:00 A.M. - 9:40 A.M.
Chair: Philip Chong, California State University, Long Beach
Prioritizing Purchasing Development in Small and Medium Sized Enterprises

Andrew C Yao, Cal State University, Northridge

Segmenting Services to Identify Key Process Success Factors

Mark Davis, Bentley University

Joy Field, Boston College

Euthemia Stavrulaki, Bentley University

The Economics of Total Quality Management/Performance Excellence

Philip Chong, California State University, Long Beach

Omer Benli, California State University, Long Beach

The Constrained Electric Vehicle Routing Problem

Ryan Conrad, Portland State University

Sustainability of Consensus Decisions

Omer Benli, California State University, Long Beach

Philip Chong, California State University, Long Beach

Thursday, April 7, 2011
10:00 A.M. - 11:40 A.M.

Innovative Education

[19-Th2] Academic Success and Assessment
Thursday 10:00 A.M. - 11:40 A.M.
Chair: Thomas Norman, California State University Dominguez Hills
Measuring Higher Education Performance by using DEA Approach

Chin-Yen (Alice) Liu, Our Lady of the Lake University

Comparing Online and In-Class Assessment in an Upper Level Management Course

Thomas Norman, California State University Dominguez Hills

Academic Success of Business School Students: The Relationship Between PsyCap and GPA

Brett Luthans, Missouri Western State University

Kyle Luthans, University of Nebraska at Kearney

Susan Jensen, University of Nebraska Kearney

A Comparison of Dissertation Characteristics

Alan Chmura, Capella University

Internet and e-Business

[6-Th2] Internet and E-Business: Applications
Thursday 10:00 A.M. - 11:40 A.M.
Chair: Hsin-Ginn Hwang, National Chiao Tung University
Factors Influencing the Adoption of Mobile Banking – the Brand Perspective

Kuang-Ming Kuo, National Chung Cheng University

Cho-Hsun Lu, National Chung Cheng University

Ju-Ling Hsiao, Chia-Nan University of Pharmacy and Science

Hsin-Ginn Hwang, National Chiao Tung University

Research on Degree of User Acceptance of Electronic Books on Smartphones

Eugenia Y. Huang, National Chengchi University

Po Yu Duan, National Chengchi University

Chi-Yau Chen, National Chengchi University

Taiwan Intelligent Health Services Project: An Absorptive Capacity Perspective

Yi-Chang Li, Chung Shan Medical University

An e-Health Belief Model for Internet Weight Control Information Seeking and Acceptance Behavior

Yi-Chang Li, Chung Shan Medical University

Management Science and Quantitative Methods

[58-Th2] Quantitative Methods in Practices
Thursday 10:00 A.M. - 11:40 A.M.
Chair: Cenk Caliskan, Utah Valley University
Decision Model for Selection of Discrete-Event Simulation Software – A Data Envelopment Analysis (DEA) Approach

Abel Moreno, Metropolitan State College of Denver

Vinod Lall, Minnesota State University Moorhead

NASA's Human Mission to a Near-Earth Asteroid: Landing on a Moving Target

Jeffrey Smith, California Institute of Technology

William Lincoln, California Institute of Technology

Charles Weisbin, California Institute of Technology

Water Distribution as a Noncooperative Game

Ardeshir Ahmadi, IHU

A Computational Study of the Constrained Maximum Flow Problem

Cenk Caliskan, Utah Valley University

Marketing

[45-Th2] Don't Underestimate the Consumer: Investigating Various Marketing Issues
Thursday 10:00 A.M. - 11:40 A.M.
Chair: S. Umit Kucuk, Central Washington University
Making Marketing Meaningful to Practitioners: Internationalization of People-Processing Services

Merlin Simpson, Pacific Lutheran University

Aidan Daly, National University of Ireland - Galway

The Impact of Social Ties and Message Type on Advertisement Effectiveness

Chung-Chi Shen, National Chiayi University

A Cross-National Study of Corporate Twitter Use

Suzan Burton, University of Western Sydney

Alena Soboleva, Macquarie University

Stay Frequency in Hotels: A Segmentation Study

Ugur Yavas, East Tennessee State University

The Analysis of International Medical Tourism in Taiwan

Mei Lai, Taiwan Shoufu University

Wu Tsay, Shu-Te University

Student Papers

[56-Th2] Supply Chain and Project Management
Thursday 10:00 A.M. - 11:40 A.M.
Chair: Doug Laufer, Metro State College of Denver
Green Automotive Assembly Supply Chain Logistics Model with Regional JIT Supplier Networks

Todd Matsubara, California State University, Dominguez Hills

Hamid Pourmohammadi, California State University, Dominguez Hills

Silos and Turf Wars in Project Management

Paula Walker, Rasor Consulting Group

Arvinder Loomba, San Jose State University

An Examination of Fraud and Corruption within the Industry of Oil and Gas

Baylee Richardson, Metro State College of Denver

Doug Laufer, Metro State College of Denver

Applications of OR in Infection Outbreak Management

Andrey Fendyur, University of Calgary

Business Environment - Strategy, Policy, Law, Ethi

[63-Th2] Business Environment Abstract Papers
Thursday 10:00 A.M. - 11:40 A.M.
Chair: J. David Mason, University of Alaska Anchorage
Business Schools, Ethics Classes and the Triumph of Relativism over Reason

J. David Mason, University of Alaska Anchorage

Governing Social Responsibility and Social Entrepreneurship

Debbie Gilliard, Metropolitan State College of Denver

David "Lynn" Hoffman, Metropolitan State College

You Can’t Build It Alone: How Lead Firms Design Temporary Interorganizational Networks

Sam Holloway, University of Portland

Anne Parmigiani, University of Oregon

Thursday, April 7, 2011
1:00 P.M. - 2:40 P.M.

Accounting

[1-Th3] Cost Managerial Accounting
Thursday 1:00 P.M. - 2:40 P.M.
Chair: Robert Jinkens, Woodbury University
German Cost Accounting

Robert Jinkens, Woodbury University

Alabama's SMART Budgeting Initiative: A Case Study of Implementing a Performance Based Budget

Edward Kamnikar, Troy University Montgomery

Judith Kamnikar, Auburn University Montgomery

Keren Deal, Auburn University Montgomery

Product-Mix Linear Programming Models With Financing Costs

Dennis Togo, University of New Mexico

Innovative Education

[18-Th3] Teaching Business: Contexts, Characteristics, and Case Studies
Thursday 1:00 P.M. - 2:40 P.M.
Chair: Vijay Kannan, Utah State University
Business Study Abroad in a Social Science Context: The BUS 2000 Experience

Vijay Kannan, Utah State University

Course Design in the Field of Educational Technologies from Students' Perspectives Using Conjoint Analysis

Chen-Yin Lee, University of Northern Colorado

Business Analytics in Practice: Innovative Data Visualization Tools and Techniques for Decision Making

Brady Brady, JMP Division, SAS Institute

Transportation Decision-Making at ‘Beehive Publishing’ – A Case Study

Stephen Hill, Weber State University

Management Information Systems

[61-Th3] Extra Credit in MIS Classes and Data Mining
Thursday 1:00 P.M. - 2:40 P.M.
Chair: Janna Crews, University of Nevada, Reno
Using Extra Credit in a MIS Course to Motivate Student Learning Beyond the Classroom

Janna Crews, University of Nevada, Reno

A Data Mining Approach to Fundraising: An Exploratory Analysis

Nafisseh Heiat, Montana State University-Billings

Management Science and Quantitative Methods

[60-Th3] Management Science Applications for Allocation, Comparison, and Selection
Thursday 1:00 P.M. - 2:40 P.M.
Chair: He-Boong Kwon, Concord University
Measuring and Benchmarking the Comparative Performance of Major Railroad Companies in the U.S.A.

Seong-Jong Joo, Colorado State University-Pueblo

He-Boong Kwon, Concord University

Optimal Allocation of Training Resources

Nasreddine Saadouli, Gulf University for Science and Technology

Exchange-Traded Funds: A Multidimensional Comparison

Rafael Solis, California State University, Freno

Technology Selection: A Multiobjective Approach

Ardeshir Ahmadi, IHU

Business Environment - Strategy, Policy, Law, Ethi

[65-Th3] Miscellaneous Business Environment Topics
Thursday 1:00 P.M. - 2:40 P.M.
Chair: Brenda Joyner, Elon University
Quantitative Assessment of Solar Energy Geo-Policy Risks

Andrey Fendyur, University of Calgary

Should Nonsigning Taxreturn Preparer Rules be Applied to Tax Haven Banks?

James Taylor, Claremont McKenna College

Taxation, Governance and Poverty

Cecily Raiborn, Texas State University - San Marcos

Marc Massoud, Claremont McKenna College

Janet Butler, Texas State University - San Marcos

Management, Organizational Behavior, and Human Res

[13-Th3] Human Resource Management
Thursday 1:00 P.M. - 2:40 P.M.
Chair: Michael Wakefield, Colorado State University - Pueblo
College of Business Graduate Students' Perception of Workplace Qualities

Donald English, Texas A&M University-Commerce

Edgar Manton, Texas A&M Univeristy-Commerce

Nurse Agreeableness and the Lowest Patient-Perceived Care Quality

Ching-I Teng, Chang Gung University

Wen-Hsin Hsu, Chang Gung University

Trust and Recruiting: An Extension of the Means-End Model of Decision Making

Kenneth Anderson, Gonzaga University

Molly Pepper, Gonzaga University

Molly Anderson, Gonzaga University

Market Reactions to HR Outsourcing Announcements

Patrick Fort, University of Alaska Anchorage

Kevin Dow, University of Alaska Anchorage

Rashmi Prasad, University of Alaska Anchorage

The Corporate Health Challenge: Impact of Extracurricular Involvement on Behavioral Change and Positive Affect Toward Place of Employment

Michael Wakefield, Colorado State University - Pueblo

Thursday, April 7, 2011
3:00 P.M. - 4:40 P.M.

Cases, Workshops, Special Sessions

[28-Th4] Building Managerial Skills and Process Analysis
Thursday 3:00 P.M. - 4:40 P.M.
Chair: William E. Stratton, Idaho State University
Building Managerial Skills Using "Instant Response" Incidents

William E. Stratton, Idaho State University

James P. Jolly, Idaho State University

Process Analysis on University General Catalog and Graduate Bulletin Production—a Case Study

Y. Helio Yang, San Diego State University

Fred Raafat, San Diego State University

Innovative Education

[16-Th4] eLearning-from Course Management to ebooks
Thursday 3:00 P.M. - 4:40 P.M.
Chair: Rhonda Rhodes, Cal Poly Pomona
Selection of a Course Management System: A Case Study

Veena Adlakha, University of Baltomore

Anil Aggarwal, University of Baltimore

Capturing Student Effort and Estabishing its Relationship to Performance with an Online Course Management System

Jeff McMillan, Clemson University

Michael Spivey, Clemson University

Practical Ways for Using Course Management Systems to Support Deep Learning

Janna Crews, University of Nevada, Reno

Jennifer Richards, Gonzaga University

Students’ Self-Efficacy, Outcome Expectancy, and Attitudes Regarding the Use of Electronic Textbooks

Lori Baker-Eveleth, University of Idaho

Robert Stone, University of Idaho

Developing an On-Line Thesis Course for Healthcare Professionals

Helen Anderson-Cruz, San Diego State University

Gretchen Vik, San Diego State University

Internet and e-Business

[53-Th4] Internet & E-business: Current Development
Thursday 3:00 P.M. - 4:40 P.M.
Chair: Santosh Venkatraman, Tennessee State University
Business and Social Media Technology

Santosh Venkatraman, Tennessee State University

An Exploratory Study on Winery Websites and Social Media: A Global Perspective

Sandra Newton, Sonoma State University

Linda Nowak, California State University - Stanislaus

An Investigation on the Effect of Alienation and Loneliness on Social Network Site Use Intention

Chung-Chi Shen, National Chiayi University

eTextbook Pricing in the Digital Age: Leveling Sales

Stephan Brady, Pennsylvania State University

Management Information Systems

[35-Th4] Information Technology Issues
Thursday 3:00 P.M. - 4:40 P.M.
Chair: Annette Easton, San Diego State University
Mobile Internet Usage Behavior and Its Implication on Mobile Commerce Adoption

Joseph Nwankpa, Kent State University

Yaman Roumani, Kent State University

Use of Mobile Technology in Rural Medical Practices

Edward Rodgers, University of West Florida

Katja Rodgers, University of West Florida

A Theoretical Model for Measuring Trustworthiness of Open Source Software

Yaman Roumani, Kent State University

Pratim Datta, Kent State University

Joseph Nwankpa, Kent State University

I’m a Digital Native – Of course I’m Computer Literate!

Annette Easton, San Diego State University

Measurement of Individual Contributions in Linux User Group

Yuan Long, Colorado State University Pueblo

Leigh Jin, San Francisco State University

Management Science and Quantitative Methods

[59-Th4] Testing Theories and Assumptions for Statistical Analysis
Thursday 3:00 P.M. - 4:40 P.M.
Chair: Yonggang Lu, University of Alaska Anchorage
Testing Normality of Disturbances in Least Absolute Value Regression

Terry Dielman, Texas Christian University

Bayesian Testing for a Pre-Selected Regression Coefficient

Yonggang Lu, University of Alaska Anchorage

On Teaching Decision/Utility Theory

Jaesun Park, University of North Dakota

Use Z or T Values to Construct Confidence Interval When n is Large

Louie Ren, University of Houston-Victoria

Peter Ren, University of North Texas

Student Papers

[55-Th4] Services Research
Thursday 3:00 P.M. - 4:40 P.M.
Chair: Nicole Velasquez, Pepperdine University
Does It Make Sense for Dentists to Have an MBA? An Analysis of Joint MBA/DDS Degree Programs

David Eldredge, Utah State University

Kenneth Bartkus, Utah State University

Does the Video Game Secondary Market Affect a Consumer's Intention to Buy New?

Karissa Vargas, Pepperdine University

Hannah Newman, Pepperdine University

Nicole Velasquez, Pepperdine University

Scott Miller, Pepperdine University

Stakeholders' Role in Federal Project Management

Danielle Chmielewski, Monterey Institute of International Studies

Arvinder Loomba, San Jose State University

The Effects of Social Media Networks in the Hospitality Industry

Wendy Lim, University of Las Vegas, Nevada

Natasa Christodoulidou, California State University Dominquez Hills

Friday, April 8, 2011
8:00 A.M. - 9:40 A.M.

Cases, Workshops, Special Sessions

[26-Fr1] Workings of Organizations
Friday 8:00 A.M. - 9:40 A.M.
Chair: Vance Cooney, Eastern Washington University
Bayesian Decision Making in the Ski Equipment Industry: A Case Study

Owen Hall, Jr., Pepperdine University

Kenneth Ko, Pepperdine University

Monetizing Early Reductions in Software Defects; the Critical Logic Case

Mark Lathrop, Eastern Washington University

Vance Cooney, Eastern Washington University

David Olsen, Utah State University

Vonage at The Crossroad: A 2007 Strategic Perspective

Mohsen Modarres, Humboldt State University

Kien-Quoc Pham, Humboldt State University

Tsiseb Cultural Center Case Study

Norman Wright, Utah Valley University

Doug Miller, Utah Valley University

Finance

[23-Fr1] Quantitative Issues in Finance
Friday 8:00 A.M. - 9:40 A.M.
Chair: Anna Vygodina, Calfornia State University, Sacramento
Exploring the Existence and Drivers of Citation Biases in the Finance Literature

Kamal Haddad, San Diego State University

Hung Chan, San Diego State University

Chee Chow, San Diego State University

Tail-Risk and the St Petersburg Coin Flip Model

Peter Sharp, California State University, Sacramento

Anna Vygodina, Calfornia State University, Sacramento

Relationship Between Return Fractality and Bipower Variation

Thomas Rhee, California State University, Long Beach

Dupont Model: Integrating the Traditional Business Functional Areas

Dan Eveleth, University of Idaho

Tom Liesz, University of Idaho

Kathy O'Malley, University of Idaho

Mark Rounds, University of Idaho

Shenghan Xu, University of Idaho

Management Information Systems

[39-Fr1] Knowledge Management, Collaboration, and Internet Commerce & Networks
Friday 8:00 A.M. - 9:40 A.M.
Chair: Robert Stone, University of Idaho
A Capstone Course for the Information Systems Major

Lewis Myers, Saint Edwards University

Expanding the Determining Constructs of TAM and TOE Frameworks for e-commerce Adoption by SMEs

Hart Awa, University of Port Harcourt

Ukoha Ojiabo, University of Maryland Eastern Shore

Okeleke Nzeogwu, University of Southern Nevada

Benjamin Inyang, University of Calabar

Faculty Attitudes Regarding Knowledge Management Software and Activity Repositories

Robert Stone, University of Idaho

Lori Baker-Eveleth, University of Idaho

Bridging the Gap Between Information Security Knowledge and Implementation – A Framework for Business Justification

Revital Elitzur, Loyola Marymount University

Ying Sai, Loyola Marymount University

Student Papers

[54-Fr1] Student Research Papers
Friday 8:00 A.M. - 9:40 A.M.
Chair: Natasa Christodoulidou, California State University Dominquez Hills
Impact of Strategic Supply Chain Management on Organizational Performance

M. Shakeel Sadiq Jajja, Lahore University of Management Sciences

Shaukat Brah, Al Ghurair University

Is Coefficient Alpha Correctly Reported? Preliminary Evidence from the Scholarly Literature

Anie Aghababyan, Utah State University

Kenneth Bartkus, Utah State University

The Definition and Measurement of Extracurricular Activity: Guidelines and Recommendations for Future Research

Mark Nemelka, Utah State University

Blake Nemelka, Utah State University

Kenneth Bartkus, Utah State University

Why Do People Choose the Wrong Thing? Examine Users’ Technology Evaluation in Different Contexts

Xuequn Wang, Washington State University

Management, Organizational Behavior, and Human Res

[11-Fr1] Emerging Issues in Management & OB
Friday 8:00 A.M. - 9:40 A.M.
Chair: Amy Hurley-Hanson, Chapman University
They're Not Practicing What We're Preaching

Amy Hurley-Hanson, Chapman University

Cristina Giannantonio, Chapman University

Assessing Managerial Learning Effects: A Structural Effect Model for Engineers

Quey-Jen Yeh, National Cheng-Kung University

Critical PMO Functions on Cost Management - An Empirical Study in the Pharmaceutical Industry in Japan

Kaoru Nakamura, Tokyo Institute of Technology

Hiroshi Osada, Tokyo Institute of Technology

Self-Development as a Managerial Competency: Integrating Self-Awareness, Self-Reflection and Self- Regulation Processes for Self-Directed Learning and Development

Paul Nesbit, Macquarie University

Friday, April 8, 2011
10:00 A.M. - 11:40 A.M.

Cases, Workshops, Special Sessions

[25-Fr2] Around the World
Friday 10:00 A.M. - 11:40 A.M.
Chair: Yunus Kathawala, Gulf University of Science and Technology
Crossing Borders: The Case of Mexican Tomatoes

Nita Paden, Northern Arizona University

Air India: A Strategic Analysis

Yunus Kathawala, Gulf University of Science and Technology

Shamsah Nawaz Hasan, U21 Graduate School

The Bloodgate Affair – Harlequins Rugby Union Football Club

John Davies, Victoria University of Wellington

Wal-Mart Germany

Massoud Saghafi, San Diego State University

Innovative Education

[17-Fr2] Plagiarism-Tests-GIS-Ethics-Sustainability
Friday 10:00 A.M. - 11:40 A.M.
Chair: Leslie Abston, Argosy University
A Comparison of Infusion of GIS and Spatial Analysis Concepts Among AACSB and non-AACSB Business Schools

Hindupur Ramakrishna, University of Redlands

Avijit Sarkar, University of Redlands

Bindiganavale Vijayaraman, University of Akron

Test Construction For A Desired Average Score Goal

Ann L. Ellis, Weber State University

Peter Ellis, Utah State University

Can University Business Students Recognize Plagiarism?

Rhonda Rhodes, Cal Poly Pomona

Nancy Merlino, California State Polytechnic University, Pomona

Kazem Darbandi, California State Polytechnic University, Pomona

Ethics, CSR, and Sustainability in MBA Programs Down Under and Around the Globe

Norman Wright, Utah Valley University

Hadyn Bennett, University of Ulster

Management Information Systems

[38-Fr2] Cloud Computing and New Issues in IT
Friday 10:00 A.M. - 11:40 A.M.
Chair: Hossein Bidgoli, California State University Bakersfield
Successful Introduction of Cloud Computing into Your Organization: A Six-Step Conceptual Model

Hossein Bidgoli, California State University Bakersfield

The Influence of Cloud Computing on Outsourcing of Information Systems by SME

Eugenia Y. Huang, National Chengchi University

Chi-Yau Chen, National Chengchi University

Po Yu Duan, National Chengchi University

Exploring Open Computing

Yaman Roumani, Kent State University

Joseph Nwankpa, Kent State University

Rethink of Task-Technology Fit Theory: The Moderation Effect of Individual Characteristics on Technology Evaluation

Xuequn Wang, Washington State University

Yanjun Yu, Washington State University

Operations, Logistics & Supply Chain Management

[51-Fr2] Operations I
Friday 10:00 A.M. - 11:40 A.M.
Chair: Mahmoud Yasin, East Tennessee State University
Enhancing the Patient Orientation of Public Hospitals through more Effective Operational Practices and Resources Utilization

Jose Ferreira, University of Coimbra

Carlos Gomes, University of Coimbra

Mahmoud Yasin, East Tennessee State University

A Literature Review of Maintenance Performance Measurement: Directions for Future Research

Jorge Simoes, University of Coimbra

Carlos Gomes, University of Coimbra

Mahmoud Yasin, East Tennessee State University

Consumer Perceptions and the Dimensions of Quality

George Kenyon, Lamar University

Kabir Sen, Lamar University

Order Point and Order Level for Low Demand Items

Nick Thomopoulos, Illinois Institute of Technology

Engineering Systems Management

[41-Fr2] Engineering Systems Management I
Friday 10:00 A.M. - 11:40 A.M.
Chair: Behnam Bahr, California State University, Long Beach
Decision Model for Semiconductor Processor Manufacturing

Mohammad Mansour, Portland State University

Wayne Bynum, Portland State University

Ashok Bhatla, Portland State University

Tugrul Daim, Portland State University

A Large Scale Systems Optimization Model for Distributed Warehousing: A Bilevel Programming Approach

Mahyar Amouzegar, California State University, Long Beach

Khosrow Moshirvaziri, California State University, Long Beach

Applications of Systems Engineering for Engineers in Small to Mid-Sized Companies

Behnam Bahr, California State University, Long Beach

Management, Organizational Behavior, and Human Res

[15-Fr2] The Construct of Self
Friday 10:00 A.M. - 11:40 A.M.
Chair: Rodney Traub, North Dakota State University
Leading with Responsibility- A Psychological Development Process

David Antonioni, University of Wisconsin-Madison

Relationship between Family-friendly Organizational Policies and Work-Family Conflict: Moderating Role of Core Self Evaluations.

Peggy Cloninger, University of Houston-Victoria

Ron Sardessai, University of Houston-Victoria

T.T. (Rajan) Selvarajan, University of Houston-Victoria

Self-Confidence & Task Performance: Self-Efficacy & Goal Orientation in Supply Chain Decision Making

Rodney Traub, North Dakota State University

Sukumarakurup Krishnakumar, North Dakota State University

Corporate Social Sensibility: The Case of Ambani and His Billion Dollar Home

Appa Rao Korukonda, Bloomsburg University of Pennsylvania